Every music supervisor has a wish list of songs they hope one day to find a perfect place for, and Hugh Masekela’s laid-back, big horns “Grazing in the Grass” is one of mine. So stoked to have finally paired it with Allstate— the first time its ever been used in a US ad— complete with VO from the brand’s new spokesperson, Alicia Keys. Shouts out to Jay Schellenbaum at UMG & Mark Levy at MPL for helping make this happen. Side-note: stream “Summer of Soul” to see Hugh performing the song on stage at the Harlem Cultural Festival!
Watch here: https://vimeo.com/583137414