Rivian | Electrifying the TransAmerica Trail

March 3, 2022

Before their big public offering last week, Rivian crossed another wild milestone by completing the first-ever electric off-road transcontinental expedition, driving the entire distance of the Trans-America Trail. I’ve always dreamed of road tripping across the country, so it was really inspiring to learn about the potential of this electric vehicle through the eyes of the drivers, documentarians & the in-house team I got to work with on this beautiful travel film. Our soundtrack— “Cowpoke,” by Javelin (2011), & “Red Lady,” by Phil Cordell (1969)— elevates the emotion of this experience!

Watch here: https://vimeo.com/637617969